Digital Marketing

Optimize your Website for Email Lead Generation: Email Marketing 101

Optimize your Website for Email Lead Generation: Email Marketing 101

It makes me sad when companies don’t utilize their websites to the fullest.  Websites are a GREAT discovery tool. But once they are discovered, there needs to be a pull or a reminder to bring prospective clients back.

How to Use Technology to Enhance Your Digital Marketing & Promotional Strategy

How to Use Technology to Enhance Your Digital Marketing & Promotional Strategy

When starting to focus on Marketing, it’s important to spend money and resources on the right areas.

Intro to Google Analytics for Small & Medium Sized Businesses: Part 1

Intro to Google Analytics for Small & Medium Sized Businesses: Part 1

If you are a running small or medium sized business, I hope there is a strong correlation between your desire to succeed and your need for insights. Without data from which to gather insights, you're asking for trouble—sort of like swimming down class-5 rapid river without a helmet or a raft.